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Salas Partners

WhatsApp — Business Line

Pipeline Specifications

When a client questions your lead quality —
what do you show them?

Every fake number caught. Every invalid email flagged. Every duplicate blocked. Every incomplete submission logged. All before anything reaches your CRM — automatically.

📵

Fake Numbers

Real-time Numverify check

✉️

Invalid Emails

Deliverability verified

🔁

Duplicates

CRM cross-checked

⚠️

Incomplete

Missing fields flagged

Not sure how bad your lead data is? Start with the free 24-hour audit — send your last 500 leads, get your junk rate per campaign. No call, no commitment.

Get Free Audit

In the next 2 minutes you will see:

1.

A fake phone number submitted through a lead form — caught and logged before it reaches the CRM

2.

The exact rejection reason stored in the Junk Log — the proof you show clients when they push back on data quality

3.

A valid lead sync automatically to HubSpot in real time — zero manual steps, zero team involvement

4.

The monthly lead-quality report managed clients receive — junk blocked, per-campaign breakdown, and what it would have cost you

No mockups. No slides. The actual pipeline running on a live form submission.

No Black Box

The exact path every lead takes, end to end

← Swipe to see full diagram →

Lead Form Filled Facebook / Google lead ad Webhook Capture Triggers the instant the form submits 4-LAYER VALIDATION Phone · Email · Duplicate · Complete All checked in real time before anything reaches your CRM Validation Log Failed leads logged with exact reason Master ROI Dashboard Clean, validated leads only CRM Sync HubSpot / GoHighLevel ① Captured instantly ② 4-layer validation in real time ③ Clean leads in CRM — failures logged

Every submission passes through four validation checks the moment it comes in. Anything that fails is logged separately with the exact reason — giving you hard data to show any client who questions lead quality. Clean leads route straight into your CRM automatically.

1. Submit The Brief

Takes 60 seconds. Tell us which platform your leads come from and which CRM you use. Nothing else needed to start.

2. Engineer Review on WhatsApp

Your engineer confirms your scope via WhatsApp, answers any questions, and raises the invoice. You speak to the person building your pipeline before you pay a penny.

3. Pipeline Live in 24 Hours

We build, test, and walk you through the live system on WhatsApp. Every lead validated automatically from day one.

Free Writeup — No Pitch

The 5 junk-lead patterns we keep finding in UK paid-media accounts

Each one is spottable by hand in your CRM this afternoon. The pipeline just does it automatically, on every lead, forever.

01

The Typo Bounce

Emails typed on phones: gmial.com, hotmial.co.uk, name@@domain, addresses ending in .con. Caused by mobile lead forms plus autocorrect. These bounce your client's very first email and poison sender reputation from day one.

Spot it by hand: sort your CRM's email column A→Z and scan the domain endings. Anything that isn't a real domain is a bounce waiting to happen.

02

The Placeholder Phone

07000000000. 07123456789. The same digit eleven times. These are people who wanted the offer but not the sales call — they fill the form with a fake number on purpose. Your client's reps then burn 15 minutes each "trying them again."

Spot it by hand: filter the phone column for repeated and sequential digit patterns. Count them. That number will surprise you.

03

The Double-Tap Duplicate

The same person twice — either seconds apart (slow thank-you page, they tapped submit again) or weeks apart (your retargeting re-captured an existing lead). Inflates the lead count you report, then deflates your credibility when the client notices.

Spot it by hand: export to a sheet and de-duplicate by email. The difference between the two counts is your duplicate rate.

04

The Autofill Ghost

Records with a name but no phone, or a phone but no email. Browser autofill completed half the form, the user abandoned, and the form fired anyway. They sit in the CRM as "leads" that no one can actually contact.

Spot it by hand: filter for blank values in any required field. Every hit is a lead your client paid for that cannot be reached.

05

The Bot Burst

A cluster of submissions minutes apart, plausible-looking names, dead contact data. Click-farm traffic — worst on broad audiences and cheap placements. It quietly convinces the algorithm to optimise for more of the same junk.

Spot it by hand: sort by timestamp. Real humans don't arrive in four-minute waves at 3am.

Rather not do it by hand? That's the free audit — you send a CSV of your last 300–500 leads, we run all four checks, and you get your junk rate per campaign within 24 hours.

Run My Free Audit →

Real Data Format

What you show a client when they question the data

Every failed submission is logged with the exact reason it failed and which campaign generated it. Clean, undeniable proof.

Validation Log — Example Output

Timestamp Lead Data Ad Source Check Failed Reason
04/07/26 09:14 07000000000 FB — Summer PHONE Not a valid UK mobile number
04/07/26 09:41 j@@hotmail..com Google — Brand EMAIL Invalid email format detected
04/07/26 10:22 sarah@gmail.com FB — Retargeting DUPLICATE Already exists in HubSpot CRM
04/07/26 10:55 — missing — Google — Local INCOMPLETE Phone number field left empty
04/07/26 11:47 07911123456 FB — Summer VALID All checks passed — routed to CRM

Every type of dirty data is caught and categorised separately. When a client questions your data quality you open this log and show them exactly what was filtered, why, and which campaign generated it.

Select Your Deployment Tier

Complete pipeline provisioning and testing handled entirely by our team.

Want proof before you decide? Start with the free lead audit →

Independent Architecture

Done-For-You Pipeline Setup

We connect to your own Make.com workspace, build the full 4-layer validation pipeline, and hand over the keys. You host and manage it — no ongoing fee.

$397 One-Time Integration Fee

  • Webhook setup for your Facebook/Google lead form
  • All 4 validation layers configured
  • Validation Log + Master ROI Dashboard + CRM sync
  • WhatsApp walkthrough before go-live
  • Full ownership and control
  • Requires a free Make.com account on your side
Request Pipeline Setup ($397)

🔒 Brief reviewed on WhatsApp before invoice is issued.

Recommended
Fully Managed

Managed Infrastructure Service

We build, host, and monitor the entire pipeline on our own infrastructure. Zero setup cost, zero software to manage — the monthly fee covers hosting, uptime monitoring, same-day fixes, and a monthly lead-quality report proving exactly what was blocked.

$0 Setup + $147/mo

Cancel anytime. No lock-in contract.

  • No setup fee — pipeline built and hosted by us
  • No Make.com account required on your side
  • All 4 validation layers included
  • Monthly Lead Quality Report — junk blocked, per-campaign breakdown, estimated ad spend saved
  • Junk-spike alerts — instant warning when a campaign starts attracting fake leads
  • We monitor uptime and fix issues directly
  • WhatsApp walkthrough before go-live
  • Cancel anytime — no lock-in contract
Launch Managed Pipeline — Free Setup

🔒 Brief reviewed on WhatsApp before invoice is issued.

Need a custom tech stack or a formal invoice for accounting?

💬 Request Custom Scope via WhatsApp

What's Included — Both Tiers

Webhook setup for your Facebook/Google lead form

Phone validation via Numverify — real-time, on every submission

Email validation — undeliverable addresses flagged before CRM entry

Duplicate detection — existing CRM contacts blocked from re-entering

Completeness check — missing required fields caught and logged

Validation Log — every failure tracked with exact reason and ad source

Master ROI Dashboard — clean lead volume and quality in one view

CRM sync — HubSpot, GoHighLevel, or other on request

Full data-handling terms are in our Privacy Policy.

Ilyas Salas

Built and run by Ilyas Salas — automation engineer, ex-Amazon.

Every pipeline is built by me personally. The person you message on WhatsApp is the engineer building your system. Working UK business hours (GMT/BST).

LinkedIn →

Technical FAQ

Q: What is the free lead audit?

You export your last 300–500 leads as a CSV, we run all four validation checks on them, and you get back a report within 24 hours: your junk rate per campaign, with the reason each lead failed and an estimate of the ad spend those leads wasted. Completely free. If your junk rate is under 5%, we'll tell you your forms are clean — and you don't need us.

Q: Does this work with Google Ads lead forms too?

Yes — the webhook trigger works with Facebook Lead Ads, Google lead form extensions, or a custom website form. We configure it to wherever your leads actually come in.

Q: What validation checks are included exactly?

Four layers: phone number validity via Numverify, email deliverability check, duplicate detection against your existing CRM contacts, and completeness check for required fields. Each failure type is logged separately with the exact reason.

Q: What happens to failed leads — are they deleted?

No. Every failed submission is logged in a Validation Log with the exact reason it failed, the ad source that generated it, and the failure type. It is kept out of your CRM — but it is never lost. That log is exactly what you show clients who question data quality.

Q: Do I need to switch CRMs to use this?

No — we map the integration to whatever you are already using. HubSpot and GoHighLevel are the most common but the sync is configurable to your specific setup.

Q: Do I need a Make.com account?

Not on the managed plan — we host everything on our infrastructure. On the one-time setup tier you will need a free Make.com account which takes about 2 minutes to create. We guide you through it.

Q: How do I know the build will actually happen after I pay?

Your brief is reviewed on WhatsApp before any invoice is raised. You speak directly to the engineer building your pipeline before you pay a penny. If we do not deliver within 48 hours of receiving your access details you get a full refund — no chasing required.

Deployment Guarantee

You take zero risk.

We can make this guarantee because we have built and tested this pipeline extensively. The system works — the only variable is your specific CRM connection, which we confirm before we invoice you.

If you provide full platform access within 24 hours of your brief being confirmed, and we have not delivered a working pipeline within 48 hours of receiving that access — you get a full refund. No questions asked. No chasing required.

Still unsure? Run the free lead audit first — you'll see the quality of our work on your own data before spending anything.